Digital Marketing Executive

Years of Experience: 4–6 years
Location: Kolkata
Education: Graduate/Postgraduate in Digital Marketing, Marketing, Communications, or related field.

Objective: To strengthen the organization’s digital presence, manage platforms, create content and designs, and execute digital strategies that support individual fundraising and overall communication goals.

• Plan, develop, and execute digital marketing campaigns aimed at generating individual donations.
• Manage and regularly update the organization’s website, SEO activities, social media channels, and digital communication platforms.
• Create and publish content for social media, website, emailers, and digital outreach activities.
• Design basic digital creatives (social posts, promotional materials, email templates, etc.) using tools like Canva/Photoshop.
• Track digital analytics, campaign performance, and prepare periodic reports for evaluation.
• Coordinate with internal teams to ensure alignment of content, campaigns, and digital communication.
• Research and apply new digital trends, fundraising tools, and online engagement strategies.

Kolkata