1. Context- Maintaining proper menstrual hygiene is crucial for women’s overall health and well-being. By practising good hygiene during menstruation, individuals can reduce the risk of infections, such as bacterial scars and urinary tract infections. Regular changing of sanitary products and using clean, hygienic methods help prevent discomfort and odors.
2. Objective- To empower girls and women by enhancing their menstrual health and hygiene and breaking the myths and taboos surrounding menstruation.
3. Impact – The endeavours of awareness propagation and provision of menstrual kits resulted in the surpassing of the initial goal from 800 to 880 women.
4. Project summary – On 4 th, 5 th and 6 th of August 2023, with the health of Odisha Livelihoods Mission, Angul Municipality and CSR support from Amritesh Private Limited, The We Foundation launched Project Atmashakti to advance the cause of health and hygiene among girls and women in Angul, Odisha. Project Atmashakti launched a sanitary napkin kit distribution and held a panel to talk openly about menstruation to help the cause of menstrual health and hygiene.